by Kristen | Dec 10, 2020 | Uncategorized
It’s not Facebook or Instagram’s job to market your website. It’s Google’s. That’s why you should always optimise your website. Optimise Your Website It feels like nearly every time I scroll through social media, I find another person who...
by Kristen | Aug 5, 2020 | Uncategorized
When it comes to SEO, some is better than none. Here are seven easy and actionable SEO techniques that can increase your ranking. I contacted a leading SEO agency recently and was offered a smorgasbord of choices. Local SEO! Enterprise SEO! eCommerce SEO! Lead...
by Kristen | Jun 5, 2020 | Uncategorized
My phone rings. An unknown number. I pick it up with my standard, ‘Hello, this is Kristen’. Before I begin speaking to the client on the other end, I already know there’s a 50% chance they’re ringing about SEO work. (Great! I love SEO work!) There’s also a 50% chance...
by Kristen | Apr 15, 2020 | Uncategorized
Working from home with kids is… awful. For most of us there is a constant feeling of failing. Either your children are parked in front of Captain Underpants (their choice, not mine!) or your work is continuously being interrupted with calls of, ‘Mom, he’s touching...
by Kristen | Feb 4, 2020 | Uncategorized
Spoiler: ‘It’s a must for small businesses’. A question that I am often (and I mean, often) asked is, ‘Is SEO worth it for small businesses?’ Many small business owners worry that they don’t have the time or resources to compete against big businesses in their...
by Kristen | Jan 15, 2019 | Uncategorized
It’s 1996. You might remember it as the year you listened to Macarena on repeat, but it’s also the first time the term ‘content marketing’ was used among journalists to describe marketing aimed at an online audience. By 2012, approximately 60% of companies used...