04 1286 4088 kristen@kmlowrey.com
Sincerity and Your Content

Sincerity and Your Content

It’s 1996. You might remember it as the year you listened to Macarena on repeat, but it’s also the first time the term ‘content marketing’ was used among journalists to describe marketing aimed at an online audience. By 2012, approximately 60% of companies used...

Strategic Storytelling in Business

by Kristen Lowrey If you own a small business, knowing how to tell your story is absolutely crucial. Strategic storytelling draws people in, it engages them with your brand and it creates a loyal and invested audience. You might think you don’t really have a story to...